Plan and develop the media strategy by develop consumer digital behavior insight and trends. Interpret research findings and generate consumer insight that enables creative communication solutions
Collect and analyze data to determine appropriate media channels and Create a media plan to achieve campaign objectives within the allocated budget
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan and measure experiments and conversion tests
Maintain a summary and analysis of all digital campaigns and stimulus for further collation and benchmarking
Who You Are
4 years' experience of digital media planning. Preferably Talent who used to join pitching.
Understanding of digital landscape and key measurement metric and able to suggest tracking mechanism to ensure business result of each proposal
Strong presentation/communication skill is a MUST
Deep understanding and strong working knowledge of Media Buying and Programmatic
Working knowledge of SQL,HTML, CSS, and JavaScript development and constraints
Strong analytical skills and ability to mine large sets of data for actionable insights
Good command and fluent in Thai and English
Why You'll Love It
Competitive salary
Performance review (twice a year)
Performance bonus
Annual MVP Awards
Work in a professional, active, international, and dynamic environment
Good chance to explore new trends in the digital market
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